Colours
Primary colours can be used generously in backgrounds, type or UI. They are core representatives of our brand.
Highlight colors should be used sparingly. They can be used as an accent or to highlight UI such as buttons or links.
Neutral colors apply to most backgrounds and text within our experiences.
Purple (primary)
#6a21b0
C76 M92 Y0 K0
Cream (primary)
#F9F5ED
C5 M19 Y63 K0
Blue (highlight)
#CEF3F7
C12 M0 Y3 K0
Orange (highlight)
#F4C866
C5 M19 Y63 K0
Grey 100 (neutral)
#25283D
C40 M35 Y0 K76